The purpose of search engine optimization is to increase unique visitors count using appropriate - common keywords. It is not enough simply to add meta tags to each page. Design, content, technical programming tips, proper search engine and directory submissions, resiprocal links suitability are highly connected. Every detail must have its right place. If one of these components will be ignored - the website will not be a ranking winner. J-webdesigns.com is reliable company and will follow Google's suggested webmasters guidlines.
Search engine optimization is not only for Google but for Yahoo, MSN too. There are plenty of other search engines on the internet but these three are main. Google, Yahoo and MSN have different ranking systems and provide different results. For example, what Google likes - MSN might be not.
It is important to understand how search engines work. Some search engines are results providers and some - buyers (Bruceclay.com - Search engine relationship chart). As you see, if you get top results at Google you have real chances to be high at Lycos, AOL, Hotbot or Netscape search.
Please note - none company can guarantee top ranking results in Google. J-webdesigns does not guarantee top ranking results too but asures outstanding work and best possible results. It is possible to obtain top results using Google Ad words programme but it has nothing to do with search engine optimization and will cost a lot of money. Of course, if you have full pockets of dollars it will not be a problem for you.
Some mistakes during optimization process can be made:
- Overuse of keywords
- Use of not related keywords to the content
- Too quick meta refresh tag
- Use of coloured text on same - color background, or different fonts on one page
- Pages duplication when only the url address was changed and all content left the same
- Use of doorway, cloak, pages,
- Use of hidden, misleading links,
- Misuse of comments.
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For all questions regarding search engine optimization tips please email us on info@j-webdesigns.com.